Artificial Intelligence and Creative Practice Online MSc/PGDip/PGCert
Creative AI for critical thinkers
Apply By: 18th August 2026
Start: 31st August 2026
Rethink the boundaries of AI by exploring the intersection of technology and creativity with the online Artificial Intelligence and Creative Practice MSc/PGDip/PGCert. Delivered by Goldsmiths, University of London’s prestigious School of Computing, the programme combines creative experimentation with critical inquiry, helping you explore AI as both a creative tool and collaborator.
Designed for creative practitioners, the programme uses studio-style, project-based sprints to blend theory with hands-on practice. You’ll develop skills relevant to film, TV, music, culture, design and animation while studying 100% online in as little as two years part time.
100% Online
2 Year duration
Request more information
Complete the form below for detailed programme and pricing information, and to be contacted by phone and email.
A studio-based curriculum for creative AI innovation
Blending critical inquiry with hands-on experimentation, the 180-credit curriculum explores AI as both a creative medium and collaborator. Through studio-style design sprints, peer collaboration and a major final project, you’ll build practical creative AI skills while developing a portfolio-ready body of work.
Flexible study for working creatives
Achieve your goals without putting life on hold. Study part-time (15-20 hours per week) to shape your learning around your priorities, with the flexibility to move forward in a way that works for you.
Build creative AI skills for emerging digital industries
Graduates develop practical and critical AI expertise for careers across film, TV, music, design, animation and digital culture. Through collaborative studio-based learning and portfolio-driven projects, you’ll build the technical, creative and strategic skills needed to work across fast-evolving creative industries.
Explore your career paths
Lead UX Designer £85,000 per year1
Production Design Lead, Generative AI £95,000 per year2
Entry criteria
This programme is designed for creative thinkers who want to explore AI in practice. Previous programming experience is not required.
| Degree | Typically, applicants hold a 2:1 bachelor’s degree (or equivalent) in any subject. Applicants with substantial professional experience may also be considered. |
|---|---|
| Language Criteria | If English is not your first language, you’ll usually need an IELTS score of 6.5 overall (with no band below 6.0). In some cases, this may be waived based on prior study, supporting access for a global cohort. |
Fees & funding
Invest in your future with a total tuition of £16,000 (2026-27). You can pay in full or in instalments of £1,600 every module, and £3,200 for the Major Project (paid in two instalments over approximately 7 months).* All costs are listed to help you make an informed decision.
Meet your faculty
Our expert team brings a wealth of knowledge and diverse perspectives to your learning experience. From AI and data science to creative coding, their shared commitment to innovation and excellence creates an empowering academic environment.
- Learn from active practitioners working across AI, computational arts, music, design and interactive media
- Study with Goldsmiths faculty leading research in creative technology and human-centred AI
- Benefit from studio-style teaching informed by real-world creative and cultural industries
- Develop your practice through collaborative learning, mentorship and personalised academic support
- Join a globally recognised creative community known for innovation in arts, media and computing
Rachel Falconer, Course Convenor, Artificial Intelligence and Creative Practice
Faculty spotlight: Dr Rachel Falconer
Dr Falconer is an established curator and authority in art practice and artificial intelligence, with a practice grounded in the critical and creative application of AI. She supports students in developing innovative creative coding practices and interdisciplinary AI projects that connect technological research with contemporary art discourse.
A legacy of excellence
Part of the prestigious University of London, Goldsmiths is recognised as one of the UK’s leading institutions for creative coding, interdisciplinary arts and emerging technologies.
- Top 10 university in London (Complete University Guide 2025)
- Known for radical and creative thinking
- Global alumni community of over 93,000 students from 160 countries
About Goldsmiths
At Goldsmiths, different isn’t just what we do – it’s who we are. Here, visionaries are inspired to explore, create, and challenge the world around them. We ignite curiosity, champion individuality, and empower students to turn bold ideas into lasting change. As part of the University of London, Goldsmiths celebrates 120 years of fearlessness and global excellence across the arts, technology, and social sciences.
Online learning experience
Studying online blends flexibility with an immersive, interactive experience. Built with the latest technology and delivered through Moodle, it offers engaging individual and group activities, videos, and direct connections with lecturers and peers. At Goldsmiths, online study fosters creativity, collaboration, and personalised learning.
Sources and disclaimer
- Glassdoor, “Lead UX Designer.” Retrieved on Dec 9, 2025, from https://www.glassdoor.co.uk/.
- Glassdoor, “Product Design Lead Gen AI.” Retrieved on Dec 15, 2025, from https://www.glassdoor.co.uk/.
*Programme fees are reviewed annually and are subject to change each academic year. The fees listed above are for the academic year 2025-26.